Commitment to high efficiency and design aesthetics
Druni, based in Carlet (Valencia), is a chain specializing in the marketing of perfumes, cosmetics, makeup and personal care products. It started its activities in 1987 and has experienced significant growth over the years.
It currently has more than 300 stores and more than 2,000 professionals distributed throughout Spain.
In 2015, Perfumerías Druni took a step into the future by launching its online store, consolidating its position as one of the market leaders in the field of e-commerce in its sector.
The chain prides itself on offering an extensive catalog that includes the most innovative products and the best brands on the market.
Its main objective is to provide the best advice to customers for the care of their image, ensuring an unparalleled shopping experience thanks to the professionalism, training and attention of its staff in its commercial spaces.
As an innovative company, Perfumerías Druni has developed its own brand, DRN, which features high quality products at extremely competitive prices, reflecting its ongoing commitment to excellence and accessibility.
Improving the lighting in Perfumerías Druni
In the constant search to improve the shopping experience at Perfumerías Druni, we focus on two fundamental technical aspects that collaborate in a complementary way to create a visually pleasing and efficient environment.
LED technology with high color rendering index (CRI)
CRI (see CRI in terminologies) stands for “Color Rendering Index“.
This indicator evaluates the ability of a light source to accurately represent colors relative to a natural light source, such as solar radiation.
The higher the CRI of a light source, the better its ability to display colors realistically. The CRI is expressed on a scale from 0 to 100, with 100 being the maximum value indicating perfect color rendering.
LED technology and spectral enhancement
One of the key aspects is the general lighting of the store.
To achieve this, we implemented LED technology in several areas, from the shelves to the ceiling.
The choice of LED luminaires with a Color Rendering Index (CRI) higher than 90% is essential, as it guarantees a more realistic color rendering.
In addition, the spectrum in the red range has been enriched, further improving light quality and color temperature, providing a more authentic shopping experience.
This enrichment contributes to more realistic and detailed illumination, which is especially relevant in environments such as perfumeries, where accurate color appreciation is essential for the presentation and choice of cosmetic products and fragrances.
Backlight stretch ceilings with high-efficiency LED technology
Another fundamental component of Perfumerías Druni’s commercial architecture is the backlight stretch ceilings, which not only contribute to the aesthetics of the place, but also play a crucial role in energy efficiency.
Here, we have implemented high-efficiency LED technology, which has led to a significant reduction in electricity consumption, achieving up to 50% savings without sacrificing the necessary luminosity.
The higher the CRI of a light source, the better its ability to display colors realistically. The CRI is expressed on a scale from 0 to 100, with 100 being the maximum value indicating perfect color rendering.
Intelligent programming for saving energy consumption
Energy efficiency is not only about the technology used, but also about how it is managed.
At Perfumerías Druni, we have adopted constant current technology and intelligent programming.
This combination makes it possible to achieve optimum power factors throughout the lighting system, resulting in optimum energy savings.
Thanks to this efficient management, we are able to reduce energy consumption without compromising the brightness needed to highlight products and create a welcoming atmosphere.
The lighting in Perfumerías Druni ‘s retail outlets is not simply a matter of light, but a careful integration of technologies that work together to offer an enhanced and sustainable shopping experience.
Stretch ceilings
The careful attention devoted to both general lighting and backlight stretch ceilings reflects our strong commitment to energy efficiency and building visually appealing environments for a better customer experience.
Their ability to adapt to different shapes and styles makes them an elegant and practical choice to transform any environment. These ceilings, whether in commercial or residential projects, add a modern and sophisticated touch, elevating the aesthetics and functionality of the space in an exceptional way.
Our partnership
We are committed to providing tools and services that enhance the customer experience and optimize energy efficiency.
With a comprehensive approach to design, we engage as a trusted ally for those looking to stand out in the competitive world of retail, providing solutions that fuse functionality with aesthetics in every corner of your commercial environment.
We are available to answer any additional questions or provide detailed information about our products and services.